You are going to hear this a lot from your clients… I want to get ahead I should be further along I can't catch up I am always behind It's as if we are all trained to believe that life and "winning" at life is a long straight line, and you are either in the front or a loser. I believe that life is more of a circle, and depending on your perspective, you can always be winning. At this school, that is what we teach and
Read more →I was reading some sales and marketing materials from Dan Kennedy and he said the darnedest thing. He said people who sign up for something see that as an accomplishment. So when someone gets a membership at a gym-even if they don't workout-they feel a sense of accomplishment. People who start diets, enroll in classes, or pay money for a book, think they have done something of value for themselves. That is why so many people keep buying books and not reading them, joining gyms and not going
Read more →In California we have a fast food placed called IN-N-OUT Burger. No matter what time of day, this place is packed. The line is always at least 10 cars long. At least. Recently, on the way back from visiting my family we decided to stop for some burgers. We found an IN-N-OUT on the gps. When we got there, the line had at least 35 cars. Seriously! Other fast food restaraunts sat by empty. I told Chris there was no way I wanted to wait that long
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