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I'm Not Good Enough podcast episode cover The Life Coach School

Ep #176: I’m Not Good Enough

It blows my mind how many of us believe that we are not good enough.

We believe that we are not good enough in general, as human beings, not just at a specific skill or quality.

We believe that some humans are better than others and some are worse… And how far does this thinking get us?

On this short but impactful episode, I share my theory on the human “betterness” scale and explain how ranking people in such a way is hurting you. Listen in to find out why you ARE good and worthy enough and why you need to work toward believing it.

Grab your copy of our new Wisdom From The Life Coach School Podcast book.  It covers a decade worth of research, on life-changing topics from the podcast, distilled into only 200 pages. It's the truest shortcut to self-development we have ever created!

Listen to the show

What You will discover

  • Why so many of us believe we aren’t good enough.
  • My theory about how human beings stack up against each other in the world.
  • How your worthiness is determined.
  • Why you ARE good enough and you are worthy.

Featured on the show

Get the Full Episode Transcript:

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Episode Transcript:

Welcome to The Life Coach School podcast, where it’s all about real clients, real problems, and real coaching. And now your host, Master Coach Instructor, Brooke Castillo.

Hello my friends, how are you? Please say amazing. When someone asks how you are, don't say, "Fine." All the words that you can pick in the whole wide world, fine? Come one, you can do better than that. Amazing. Fantastic. People will be like, "Why?"

"How are you today?" "Fantastic." "Well, why? What is your reason?" Clean drinking water my friends, clean drinking water. That is a miracle, that's a reason to feel fantastic, let's use it. Let's use whatever we can.

Alright, today we're going to talk about, "I'm not good enough." This is the problem that I would say most of my clients and students present with. I don't understand why. I think it's curious to me how many of us have this thought in general about ourselves. We're just not good enough.

It's not as if we apply it to like a specific skill set, which would make sense. But we've just decided we're not good enough as human beings, right? It's not like, "I'm not good enough at chess" or "I'm not good enough at basketball" or "I'm not good enough at mowing the lawn." It's like, "No, I just am covering the gamut, I just, in general, am not good enough."

So many of us believe that. "I'm not a good enough human being, other human beings are better." Now, I want you guys to really think about this. Do you believe this? Do you believe that other human beings are better than you? Do you believe that other human beings are worse than you?

Here's my theory. This is what I think is true. Are you ready? I don't think any human being is better than another human being. I know you're like, now you've lost me. What about fill in the blank? What about serial killers? What about rapists? What about Mother Theresa? Mother Theresa was certainly a better human being than a serial killer, right? That's what you're thinking, right?

You're thinking what about all those human beings that do really bad things, and what about all those humans that do really good things? We could certainly put them in order of better to worse, right? Think about this, you guys. If human beings are better than other human beings and there's some judge or jury that will decide who's the best human being and who's the worst human being, it's easy to think about that when we're thinking about the Mother Theresa's of the world, or we're thinking about the serial killers of the world.

But where do we draw the line with us? Where do we fit in that spectrum? If that's how we're viewing the world, we have to line up and if we put a line right in the middle, where do we fall? Do we fall on the part of being good enough? Being better than the other human beings? Or do we fall on the line of being more on the serial killer side?

You can't escape that if you are approaching life that there are better human beings than others, right? And most of us judge ourselves so fiercely we would end up putting ourselves on the less better side of things. Now, that's one way of looking at the world. But again, the problem is that you're always trying to figure out where you go in the ladder of betterness. For some reason, we seem to put ourselves at the bottom of the ladder most of the time.

And the rub is the worse we think of ourselves, the less better we show up. Follow me? Okay. So let's explore my theory that all humans are 100% worthy and 100% loveable. Check out episode 164 for Love 2.0 if you want to know more about my theory.

Every human being is 100% worthy and 100% loveable because loveability is determined by the lover, not the loved. And I believe human beings are 100% worthy, and there's nothing they can do in this world to change that. Imagine a new born baby. Now I know, you're like, "Come on, what about the rapists? What about someone who kills people? What about the corporate CEOs that take advantage of people? What about them? They're not as good as me. I pay my taxes and I'm kind to people, do the right thing."

Now, this is where it gets a bit dicey. This is where my explanation might change your life or where I might actually lose you. So just do this, try on this theory. Consider it. Alright, back to the new born… Let's say a little boy is born and then continuously abused sexually his entire life by a parent. And imagine he's abused emotionally. Okay, now I really want you to picture this. This is a little brand new, worthy, innocent, perfect human, and he's constantly abused sexually and emotionally.

And imagine he's not given proper care and he starts believing all sorts of things that include bodies are not to be respected – you can do whatever you want with someone's body. Violence is a normal, everyday occurrence. Now, this model and these belief systems lead him to raping someone later in his life. One belief system, feelings, actions, and results.

Now, most of us would label him a not-so-good human, a less than better human, right? He's a rapist. Now, does knowing his story change anything? Does it make it – because there's a lot of people that are sexually abused and hurt and violence that don't end up hurting other people – so are they better? Does it depend on the reason why? What if the reason why they don't hurt other people is because they hate themselves so much? Does that make them better than someone that does it that can't control their anger?

Where do we draw the line? Do we sit around and go, "Well, I would put him four on better and him five on better. He could have done better." But how could he have done better? How could he have done better? Nobody ever taught him how to do better. Didn't know how to manage his mind, constantly exposed to abuse his whole life. So I always go to the most intense story because that's what my clients ask me about. "What about horrible, horrible things?"

But let's say we might have a similar but not so intense story. Let's say we're told we're fat and useless our whole life. Our pleasure in childhood comes from hiding in the closet with donuts. We learn to believe that pleasure comes from eating. And so we feel bad and eat food as a way of life. Our obesity is visible and our shame is debilitating. Or maybe it's booze and we become alcoholic and drink away our days. We must be less worthy than the Stanford grad who is a better human, right?

Here's what I believe. We are humans who create lives based on what we think. Most of us don't know how to choose those thoughts consciously. So most of us are living the effects of misguided thinking. Think about it. At our cores, at our soul level, at our humanness, we are the same.

Sometimes humans act rude, inappropriate and violent. These are things we do at the effect of our thinking. This is not who we are. We are humans who are 100% worthy and there's nothing we can do to change that. You are worthy if you are born rich, and you are equally worthy if you are born poor.

You have the same worthiness if your parents were unspeakably abusive and if your parents loved you every second of your life. There is nothing you can do to become more worthy. There is nothing you can do to become more worthy, and there's nothing you have ever done that has made you less worthy.

Your worthiness is already at capacity, and nothing you have done or will do will make you less worthy of a human. Lose all your money and become homeless, worthy. Cheat on your husband, worthy. Yell at your children, worthy.

So if you're still with me and willing to explore this idea that we are all worthy, why even bother doing good and better things? Why not just give in to all of the crazy violent, horrible things? Great question. Because it makes your experience of being alive better. Not because it makes you better.

If you spend your life raping people, you are coming from a horrible place of pain and your life will be excruciatingly painful. If you spend your life loving people, and I mean loving people, even people who rape people, you are going to spend your life in love.

So if we are already good enough humans and nothing we have ever done has made us less or more good enough, how does this affect our lives? We have permission to live from abundance, confidence, and self-love. We are good enough simply because we were born on the planet. Your worthiness has already been decided, and there is nothing you can do about it.

No matter what your parents told you, no matter what the school kids told you, no matter what the teacher told you, no matter what your boss told you, no matter what your first, second or third wife told you, you are and always have been 100% worthy.

Prettier can't increase it. Skinner can't, richer can't, smarter can't, more giving can't, more kind can't, more generous cannot increase your worthiness. Changing what you do will never make you more good enough than you already are. You are already good enough and there is nothing you can do about it.

Any thought you have to the contrary is a lie. I'll talk to you guys next week.

Hey, if you enjoy listening to this podcast, you have to come check out Self-Coaching Scholars. It's my monthly coaching program where we take all this material and we apply it. We take it to the next level and we study it. Join me over at the Make sure you type in the I'd love to have you join me in Self-Coaching Scholars. See you there.


  1. Hello Brooke:)
    I hope your day is awesome, mine sure is.
    Ok, I hear an on going, “I’m worthy”. I do believe I am worthy of everything I have, do and believe in my life. With that being said I’m not sure exactly what you are saying, “everyone on the planet is born worthy”. What are they worthy of? Life? If I base it on my thinking then a murderer would be worthy of who they may murder. Somehow this doesn’t make total since. Are you saying they are worthy of the death sentence if they are to be handed down that sentence? I guess I’m needing a bit more instruction on what you mean by “every living soul is worthy”.
    Thank you

    1. Hi Mary, Thank you for your question. Brooke will be responding to questions in an upcoming Questions and Answers episode. Stay tuned! –Rebekah

  2. Hi Brooke,

    I’ve been listening to your podcast for quite a while now and just wanted to say thank you. Your work has helped me in so many ways and I am very grateful that you put it out there.

    I was wondering if you ever considered making an episode about loneliness. I moved to a new city last year and even though I made quite an effort to make new friends, most of the friendships were superficial and didn’t last. I am someone who really craves deep connections with others and I find myself constantly longing for people to have fun with and share my thoughts and feelings with. However, I am beginning to wonder if my longing for friends is the equivalent to what your weight loss clients strive for. For me it’s not “If I lose weight, then I can be happy” but “If I have friends, then I can be happy”.

    Most of all, I ask myself: What is the better way to approach this problem? On the one hand, I want to work through this feeling of loneliness and try to be okay with not having any friends, on the other hand, I really want to have people that I can connect with.

    I’d be interested what a Master Coach Instructor thinks about this feeling. So just in case, this topic speaks to you, I’d love to listen to your thought about it.

    Thank you so much and keep up the good work


    1. Hi Aenne, Thank you for your question. Brooke will be responding to questions in an upcoming Questions and Answers episode. Stay tuned! –Rebekah

  3. Hi Brooke,

    I love your podcast. I have been listening for about a year and I feel I learned a ton and am a much happier, emotionally stable person as a result. I got introduced to you through Jess Lively’s podcast 🙂 and I love both of you. I was wondering if you have considered translating your podcast (or podcast transcripts) to other languages. Specifically, I was thinking that it could help my mum who lives in Poland and doesn’t speak English.

    Thanks for all your wonderful work!

    1. Hi Agata, Glad you found Brooke’s podcast and are enjoying it! Thank you for the feedback. I’ve passed along your suggestion to Brooke. –Rebekah

  4. Hi Brooke,

    I’ve listened to all of your podcast episodes and I noticed that the subconscious mind hasn’t been talked about all that much. There’s a lot of self-help work that talks about how a large portion of our actions and results in our life are a result of our subconscious thoughts and beliefs.

    I can do The Model on my conscious thoughts, but I’m not sure how to do approach it for my unconscious, or subconscious thoughts.

    I’d love to hear your thoughts on the subconscious mind as it relates to The Model, as well as your personal experience and beliefs around the effects our subconscious mind has upon the actions and results in our lives.

    You’re the best, Brooke!

    1. Hi Anthony, Thank you for your question. Brooke will be responding to questions in an upcoming Questions and Answers episode. Stay tuned! In the mean time, here are a few episodes about thoughts: Ep #19: Thought Management, Ep #41: Awareness, Acceptance, Wisdom, Ep #48: Morning Thoughts, Ep #64: Finding and Owning Thoughts, Ep #136: Thought Loops. –Rebekah

  5. Brooke,

    Thank you for making me a better person!
    I recently discovered your brand, your work, this podcats. I got to Jan 2015 :p and I can’t stop listening. Running music was replaced with your podcasts during my workouts…. You are amazing! Please continue to do what you do best 🙂


    1. Hi Lulia, Thank you for taking the time to give us your feedback. Brooke appreciates it! –Rebekah

  6. Thank you for this.
    Years ago I did a meditation that went like this…..30 brand new babies , no clothes laying on big soft quilt in a very nice warm room. You are a brand new baby and part of the group…some have pooped, some are crying, some are sleeping ….now ask your self. Which one is the bad (unworthy) one?

    That was when I understood that “we all came to the planet with the love of our creator in our heart”. Yes, even Hitler, and it is our life experiences that cover that love up…..dim our light so to speak and cleaning up my beliefs has allowed me to return to that love (worthiness)

    I am truly inspired by you podcasts and so grateful that they are free as I do not have the funds to work with you in person….sincerely Gwen in Edmonton , Alberta , canada

  7. Hi Brooke, I’ve just listened to this podcast and I feel you were talking to me. Your words hit home and caught me where they needed to. Thank you, thank you, thank you. You are magic and I really appreciate your help…

  8. Hi Brooke!
    I just watched your Overview video for August (Your Purpose) in Scholars. So inspiring and so liberating! It really helped me understand in an even deeper way what you talk about in this episode of the podcast. When I first listened to it, the message didn’t really sink in. But now, it really resonates with me. Thank you!

    1. Eloise, That is wonderful! Thank you for your message to Brooke. She appreciates it very much. –Lori